Specialized Networks Open Broad Opportunities for Patient Engagement

You initiate an information search on Google. You find an article, click on it, and low and behold, an advertisement embedded in the article is related to a search you did on Amazon just the other day! Stranger yet, a coupon book from Target shows up in your mailbox featuring a deal on just the product you’ve been thinking about. …

adminSpecialized Networks Open Broad Opportunities for Patient Engagement

Wapping it All Up: The Member Engagement Program for Medicare Advantage Plans

In a previous post, we explored the imperative that Medicare Advantage plans build a trusting relationship with members. But trust is earned, so MA plans must become member-centric. Building better, more authentic relationships with members, introducing services, information and education that support the members’ goals of better health is the way to win their trust. In turn, members respond by …

adminWapping it All Up: The Member Engagement Program for Medicare Advantage Plans

Getting Practical on Member Engagement

Last week, we met Sally. In our discussion about Sally, we determined that the motivations behind most Medicare Advantage member engagement strategies—namely, reduced cost via lower utilization—have little appeal to the average member. Unless the member is recently discharged from the hospital due to a recent health scare, they may not be as motivated by a program that is designed …

adminGetting Practical on Member Engagement

Medicare Advantage: Improving the Member Experience Through Patient Engagement

At the end of each year, Medicare Advantage members come to a fork in the road: stay with their current Medicare Advantage provider or find a new option. For the MA plan, this is a critical moment. The plan spent money to attract and enroll this member. The plan invested time, energy and resources to pay and provide care for …

adminMedicare Advantage: Improving the Member Experience Through Patient Engagement
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The promises and pitfalls of remote patient monitoring: it’s all in the model.

by Sara Aldworth Do you remember the story of Sisyphus? In Greek mythology, he was doomed to roll a boulder up a hill for all of eternity. Sometimes, leading an ACO seems eerily similar. You’ve got to roll a boulder up the hill of value-based care and it can feel like there’s no end in sight. Not only are you …

Sara AldworthThe promises and pitfalls of remote patient monitoring: it’s all in the model.